OUR SEVEN
VALUES
Seven values that shape every experience, every challenge and every opportunity to grow.
Football teaches skills.
Values shape lives.
At the Real Madrid Foundation, football is much more than a sport. It is an educational tool that helps children develop important values they can carry into everyday life, at school, at home and in their communities.
Respect · Teamwork · Equality · Self-Esteem · Motivation · Autonomy · Healthy Habits
Seven values.
Real-life lessons.
Each value has a place within the Foundation’s approach. Together, they help create a positive environment where children can learn, participate and thrive.
Respect
Learning to value ourselves, our teammates, coaches, opponents and the game. Respect includes listening, showing consideration and treating others positively.
Teamwork
Discovering the importance of cooperation, communication and supporting one another. Children learn that achieving something together can be more meaningful than succeeding alone.
Equality
Recognising that every child deserves to feel included and valued, regardless of their ability, experience or background. Everyone has something important to contribute.
Self-Esteem
Building confidence by recognising effort, celebrating progress and encouraging children to believe in themselves, even when something feels difficult.
Motivation
Encouraging curiosity, effort and a willingness to try. Children are supported to embrace challenges, keep learning and enjoy improving.
Autonomy
Helping children make decisions, take responsibility and develop independence. They are encouraged to think for themselves and become more confident in their own choices.
Healthy Habits
Developing a positive relationship with physical activity, wellbeing and self-care. Children learn that looking after themselves matters both on and off the football pitch.
Learning through play.
In a Social Sports School, values aren’t separate from football activities. They’re part of the way sessions are designed and delivered.
A passing game can teach cooperation. Taking turns can reinforce respect. Trying a new challenge can develop confidence. Making a decision during play can encourage autonomy.
Coaches adapt activities to suit the children taking part, recognising different needs, abilities and stages of development.
The aim is for every participant to enjoy the experience while developing skills that extend beyond the football pitch.